See-ming Lee 李思明 SML = Design + Technology + Marketing Strategy = 設計 + 科技 + 營銷策略

// Continuing to push technology’s limitations
// to solve complex business and design challenges
// in powerful + integrated ways

// SML Universe / CCSTO = CCO + CSO + CTO / 1976-09-25T10:01+08:00 to present

// Carini Lang / CariniLang.com 2005
- Interaction Design /
- ActionScript 2.0 Programming /
- Sound Design /
// Duplexlab / Duplexlab.com 2004-2005
- Graphis Interactive Annual 3, 2005 /
- Interaction Design /
- ActionScript 2.0 Programming /
// HMHnyc / Store / Gallery
- creative direction /
- Art Direction /
- Graphic Design /
- Interaction Design /
- ActionScript 2.0 Programming /
// Jen Chen + Peter Evans / Wedding 360
- creative direction /
- Graphic Design /
// Yale University / Athletic Department
- Identity Design /
- Interaction Design /
// Yale University / Discourses
- Art Direction /
- Graphic Design /
// Yale University / The Yale Herald
- Photography /
- Graphic Design /

// IconNicholson / Art Director + Senior Interface Engineer / 2002-09-01 to 2008-06-24

// AOL / Consumer Experience Strategy + Interactive Demo
- Strategy /
- Information Architecture /
- Art Direction /
- Graphic Design /
- Interaction Design /
- ActionScript 2.0 Programming /
// AOL / Broadband Experience Modules Proof of Concepts
- Information Architecture /
- Interaction Design /
- ActionScript 2.0 Programming /
// AOL / Weather Channel
- Site Redesign /
- Resolution-independent Vector Icon Design /
// Bristol-Myers Squibb: Light to Unite for World AIDS Day 2005 / LightToUnite.org 2005
- Web Marketing Association (WMA) 2006 WebAward, Oustanding Website /
- Concept /
- Poser Animation /
// Bristol-Myers Squibb: Light to Unite for World AIDS Day 2006 / LightToUnite.org 2006
- Step Inside Design Best of Web 2007 /
- Web Marketing Association (WMA) 2007 WebAward, Outstanding Website /
- Creative Direction /
- Art Direction /
- Graphic Design /
- Interaction Design /
- ActionScript 2.0 Programming /
// Bristol-Myers Squibb: Reyataz / Reyataz SoundJam rich-media ad campaign
- Web Marketing Association (WMA) 2006 WebAward, Outstanding Website /
- Art Direction /
- Graphic Design /
- Interaction Design /
- ActionScript 2.0 Programming /
// Bristol-Myers Squibb: Reyataz / rich-media ad campaigns
- Art Direction /
- Graphic Design /
- Interaction Design /
- ActionScript 2.0 Programming /
// Bristol-Myers Squibb: Sustiva / rich-media ad campaigns
- Art Direction /
- Graphic Design /
- ActionScript 2.0 Programming /
// EMI Music Publishing / emimusicpub.com
- One Show Interactive 2004 Merit Award /
- Art Direction /
- Graphic Design /
- Information Design /
// Fujifilm / Fujifilm Technology
- Interaction Design /
- ActionScript 2.0 Programming /
// IconNicholson / Client Showcase 2005
- Art Direction /
- Motion Graphics /
- Soundtrack /
// IconNicholson / Client Showcase 2005 Indian Country Edition
- Art Direction /
- Motion Graphics /
- Soundtrack /
// IconNicholson / Social Retailing (sm)
- CBC / 2007-01-19 / Mirror, mirror on the wall, which pair of pants is the fairest of all? /
- CNet / news.com / 2007-01-18 / Where MySpace meets the mall /
- CNN Money / 2007-01-22 / The Web, camera and texting in fitting room /
- Kiosk Marketplace / 2007-01-29 / Social retailing splashes into NRF ’07 /
- Marketing Vox / 2007-01-19 / Social Retailing: The New In-Store Experience /
- Reuters / Virtual Mirrors / media:video /
- USA Today / 2007-01-19 / Retailers try on dressed-up fitting rooms /
- Washington Post / 2007-01-16 / Interactive Mirror Mirror on the Wall /
- concept /
- information architecture /
- aura design / c# Programming /
// IconNicholson / Nanette Lepore / Nanette Lepore’s Bloomingdale’s Keds Promotion / Social Retailing (sm) / Interactive Mirror / ShopTogetherLive.com
- BBC Radio /
- BrandWeek / 2007-03-26 / technology: Technology: Bloomingdale"s Puts Hi-Tech To The "Dressing Room" Test /
- International Herald Tribunue / 2007-03-18 / Interactive store mirror allows online participants to tell you how you look /
- New York times / 2007-03-18 / If the Mirror Could Talk (It Can) /
- Red Herring / 2007-04-19 / Bricks Fight Back: Retailers deploy their own techno-magic to battle web stores /
- RTL / Germany Television /
- Yahoo Tech / 2007-03-19 / Fashion Update: Take Your Buddies Shopping /
- concept /
- information architecture /
- aura design / motion graphics /
// MasterCard International / rich-media ad campaigns
- Interaction Design /
- ActionScript 2.0 Programming /
// MasterCard International / Weekends Matter Promotion / rich-media ad campaigns
- Media Magazine’s Creative Media Awards 2004, Finalist /
- New York Festivals Interactive Awards 2004, Finalist /
- interaction direction /
- ActionScript 1.0 Programming /
// MasterCard Advisors / Portfolio Analytics Business Intelligence Application
- Art Direction /
- Graphic Design /
// Morgan Stanley / Van Kampen Investments / Rich-media ad campaigns
- 2005 Concept: Folders /
- Art Direction /
- Concept /
- Graphic Design /
// Project Rebirth / ProjectRebirth.org
- Communication Arts / Design Interact / Site of the Week /
- Graphis Interactive Annual 3, 2005 /
- One Show Interactive 2005 Merit Award /
- Web Marketing Association (WMA) 2005 WebAward, Best Non-Profit Web Site /
- Timeline component:
- Art Direction /
- Interaction Design /
- ActionScript 2.0 Programming /
// Regus Group / regus.com
- Web Marketing Association (WMA) 2005 WebAward, Standard of Excellence /
- Information Design /
- Interaction Design /
- Art Direction /
// Ziff Davis Media / ZiffDavis.com
- Art Direction /

// IconNicholson / Senior Designer + Senior Interface Engineer / 2000-09-01 to 2002-09-01

// IconMedialab / IconMedialab.com
- Graphic Design /
// IconNicholson / Holiday Card 2001
- Art Direction /
- Interaction Design /
- Graphic Design /
- ActionScript 1.0 Programming /
// IconNicholson / Holiday Card 2002
- One Show Interactive 2003 Merit Award /
- Interaction Design /
- ActionScript 1.0 Programming /
// MasterCard International / MasterCard Destinations Travel Portal
- Identity Design /
- Information Design /
- Graphic Design /
// Prada / Prada Epicenter Store / New York / Staff Device
- Interaction Design /
- Flash 4 PocketPC Programming /
// Prada / Prada Epicenter Store / New York / Intranet
- Interaction Design /
- HTML + JavaScript Programming /
// Prada / Prada Epicenter Store / New York / Web "Vomit" Prototype with Reed Kram + Rem Koolhaas
- Interaction Design /
- HTML + JavaScript Programming /
// Song Writers Hall of Fame / SongwritersHallofFame.org
- Graphis Interactive Annual 3, 2005 /
- One Show Interative 2003 Merit Award /
- South by South West (SXSW) Finalist /
- Web Marketing Association (WMA) 2003 WebAward, Outstanding Web Site /
- ActionScript 1.0 Programming /

// IconNicholson / Designer / 1999-09-01 to 2000-09-01

// IBM / Small Business Solutions interactive prototype
- Graphic Design /
- Interaction Design /
- HTML + JavaScript Programming /
// Wall Street Rarities / WSJ.com
- Interaction Design /
- HTML + JavaScript Programming /

// Agency.com / Intern / Freelance / 1997-06-01 to 1997-08-30

// British Airways / Worldwide Gateway
- Interaction Design /
- Motion Design /
// GTE / ISDN Technology + Long Distance Carriers banners
- Graphic Design /
// Lucent Technologies / Small Business Solutions
- Graphic Design /

// education

// Yale University / Bachelor of Arts in Art, Graphic Design concentration / 1993-1999
- Liberal arts education /
- Art / Richard Benson / Paul Elliman / John Gambell / Michael Rock /
- Architecture / kent bloomer /
- Computer Law /
- Computer Science /
- Economics /
- English /
- History of Art / Vincent Scully /
- Mathematics /
- Music /
- Operations Research / Eric Denardo /
- Organic Chemistry / J. Michael McBride /
- Physics /
- Psychology /
- Graduate-level classes /
- Chinese Literature /
- Graphic Design /
- Interaction Design /
- Information Design / Political Science / Edward Tufte /
// Pui Ching Middle School / 1995
- HKCEE 1993, 8A1B, 99.85% percentile in hongkong /
- Additional Mathematics /
- Biology /
- Chemistry /
- Chinese /
- Chinese Literature /
- Computer Science /
- English /
- Mathematics /
- Physics /

// languages

// ActionScript 1.0 / ActionScript 2.0
// ASP / ASP.NET
// Basic
// Body Language
// C#
// Chinese / Cantonese
// CSS 1.0 / CSS 2.0
// English
// HTML / XHTML
// Java
// JavaScript / JScript / JScript.NET
// Logo
// Processing
// Python
// Typography
// XML / XSD

// tools

// 2d Graphics //
- Illustrator /
- InDesign /
- Photoshop /
// 3d Modeling //
- Blender /
- Poser /
- Shade /
- Vue /
// 3d Rendering //
- nVidia Gelato
// Audio Editing //
- Sony Sound Forge
// Audio Interface //
- Lexicon Omega 8x4x2
// Cartography //
- Google Earth Pro
// Digital Audio Workstation (DAW) //
- Ableton Live /
- Reason 3 /
- Steinberg Cubase /
- Sony Acid Pro
// FM Synth //
- Native Insturments FM8 /
- sytrus
// Hardware //
- Shuttle XPC
// Head-fi //
- AKG K601 /
- AKG K701 /
- Shure SE530 /
// IDE //
- Eclipse /
- ASDT /
- FDT /
- MTASC /
- Microsoft Visual Studio /
// Interactive //
- Flash /
- Processing /
// Keyboards //
- M-Audio Axiom 49 /
- M-Audio Ozone /
- Novation Remote SL 25 /
- StudioLogic SL-880Pro /
- Yamaha AN1X /
// Mastering //
- iZotope Ozone
// Motion Graphics //
- Adobe After Effects
// Operating System //
- Linux /
- Windows /
// PDF //
- Adobe Acrobat /
- Flash Paper /
- PDF Creator /
// Plugins //
- Symmetry Works /
- Filterit /
- Xtream Path /
// Sampler //
- Ableton Sampler /
- Sony MZ-M200 /
- Native Instruments Kontakt 2 /
// Type //
- FontLab /
// Weapon //
- Moleskine /
- Faber-Castell 800010 pitt artist pen /
- Uniball /

// Interests

// Business //
- Analytics /
- Marketing
// Code //
// Computer Science //
- Algorithms /
- Artificial Intelligence /
- Design Patterns /
- Encryption
// Graphic Design //
- Calligraphy /
- Corporate Identity /
- Circles /
- Grids /
- Motion Graphics /
- Patterns /
- Symbols /
- Typography
// Information Design //
- Annual Reports /
- Forms /
- Manuals /
- Maps /
- Style Guides
// Life //
- Dogs /
- Gadgets /
- Languages /
- Shopping /
- Wit
// Maps //
- Airplane Safety Instructions /
- Conceptual Diagrams /
- Street Maps /
- Subway Maps
// Mathematics //
- Cellular Automata /
- Graph Theory /
- Nature
// Methodology //
- Analysis /
- Research
// Organization //
// Philosophy //
- Architecture /
- Bauhaus /
- Hypothesis /
- Systems
// Psychology //
- Color Theory /
- Heuristic Evaluation
- Human-Computer Interface /
- Interaction Design /
- User Interface Design /
- Usability Studies /
// Pure Science //
- A New Kind of Science /
- Organic Chemistry
// Reference //
- Dictionary /
- FAQ /
- Thesaurus /
- Wiki

// Quirks

// Architects //
- Charles Rennie Mackintosh /
- Frank Lloyd Wright
// Artists //
- Tom Levine /
- Pablo Picasso /
// Books //
- Academic Journals /
- Manuals /
- Non-fiction /
- Research Paper /
- User Experience Design
// Fats //
- cognac raison ice cream /
- green tea crème brûlée
// Furniture Design //
- Arne Jacobsen /
- Charles Rennie Mackintosh /
// Logic //
- Chess /
- Go /
- Logic Puzzles /
- Scrabble
// Music //
- J.S.Bach /
- Jazz /
- Symphonic Electronica /
- 王菲
// Photography //
- Joel-Peter Witkin
// Reds //
- Barolo /
- Châteauneuf-du-Pape /
- Rioja

geekFood = com.seeminglee.decode.LIFE_SUPPORT_DEVICES;

SML = SeemingLee.getInstance();

sections

// SML Universe / CCSTO = CCO + CSO + CTO / 1976-09-25T10:01+08:00 to present

// IconNicholson / Art Director + Senior Interface Engineer / 2002-09-01 to 2008-06-24

// IconNicholson / Senior Designer + Senior Interface Engineer / 2000-09-01 to 2002-09-01

// IconNicholson / Designer / 1999-09-01 to 2000-09-01

// Agency.com / Intern / Freelance / 1997-06-01 to 1997-08-30

// education

// languages

// tools

// Interests

// Quirks